Management Lessons from a McMann & Tate Marketing Legend If you’re under 40, you may have no idea who Darrin Stephens is, but long before Don Draper, the Manhattan advertising firm of…
“Death of an Unpopular Poet”: What Jimmy Buffett taught me about the ADDY awards
Jimmy Buffett often described himself as having “several failed country careers.” Recently, he reflected on the period of his life when he wrote the song “Death of an Unpopular Poet” in 1973.…
The Guy in the Chair
What superhero or fictional character would you like to hire for your organization in 2024 and why? I love that question. We use it almost every time we work with a new…
The Great Pickle Conspiracy
A Victimless Crime? Not even close There’s nothing like a family vacation at your favorite beach. You rent a house or condo as close to the water as you can find and…
It’s Your Call
Movie Quotes, Naked Bootlegs & Refreshing Accountability It always grabs my attention when I hear the phrase “It’s your call” used, whether in real life or in a movie or TV show.…
A “Break-Through” Year
Start with why. The title of a great book by Simon Sinek about effective leadership, but also a simple and powerful concept. More foundational than even your mission statement is understanding what…
Earl’s Dead – Cadillac For Sale
A Pirate Looks at Great Messaging I admit that this is probably not one of Jimmy Buffett’s greatest songs, but it may be his best title (“If The Phone Doesn’t Ring, It’s…